Last Updated on June 14, 2021 by Rachel Leone
Boost summer sales with custom beach towels!
Looking for a great way to advertise your business at the beach, pool, gym, spa, hotel, or water park? Beach towels are an awesome giveaway to market your brand and heat up summer sales. All of our beach towels can be customized with your company logo and message, and we offer a wide range of sizes, materials, thicknesses, and colors to match your budget and your brand.
Why do I love beach towels as a promotion?
- Huge imprints. Beach towels are typically much larger than bath towels - some up to 70" long. This added length means bigger imprints.
- Premium. The combination of a soft cotton towel with embroidered imprint makes for a premium look and feel.
- Good for anyone. Tall, short, young, old, male, or female, it doesn't really matter when it comes to towels. Anyone can enjoy them.
- Built to last. According to ASI marketing research, many of these towels last 15-20 years.
- Year-round. Traveling to a warm destination this winter? Taking a polar plunge? Maybe you just want to stay warm on your way to and from a hot tub? Although considered primarily a summer item, beach towels are often used year-round.
- Useful. Whether you are drying yourself off after a swim or lounging at the beach, a towel is an absolute must-have item.
Who buys beach towels?
Beach towels are a clear favorite within the travel/tourism industry and are often purchased in bulk by hotels and cruise ships. They're also a popular promotion with travel adjacent companies like travel agents, tour companies and even airlines. Custom beach towels make great gifts for new customers and VIPs.
Almost everyone will use a beach towel, which makes it a useful giveaway item for just about any industry. They make fun gifts for employees, unique handouts at conferences, and can be stuffed in gift bags for charity walks, runs, and swims.
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