2020's Hottest Promotional Products

2020’s Hottest Promotional Products, Giveaways, and Gifts.

Which promotional products, gifts, and giveaways will be the trendiest this year?

For nearly 2 decades I've watched promotional product trends come and go, and you know what? I've gotten pretty good at spotting a product or two that's going to be hot for the upcoming year. For the last few years, we've put out a post about what we think are going to be the best sellers of the upcoming year, and while we don't always get them all correct, we get most of them.

As we head into 2020, I'd like to share a few trends I've been seeing and share my favorite products within each category.

Classics are still cool.

Even with the shift towards a digital lifestyle, people still crave the touch and feel of analog products. Promotional pens and notebooks, which have been staples of our industry for years, are just as hot as ever.

  • Looking for a great executive pen? It's tough to beat the price and quality of the Carmelo.
  • Do you take notes? The faux leather Tuscany journal is one of my best selling notebooks and ideal for executives.


Carmelo™ Pen

The executive metal Carmelo Pen comes in 5 hot colors and features silver engraving with black hybrid ink for smooth writing. 


Tuscany™ Junior Journal

The smaller cousin of the popular Tuscany Journal, this junior-sized notebook packs all the features in a smaller, portable, eye-catching design. 

Hybrids and crossovers.

Just like we've been seeing from the automotive industry for years, hybrids and crossovers are popular within the promotional products industry too.

  • How do you make a traditional product like a pen even better? Make it a hybrid or "multifunction" product by adding features like lights, phone stands, and styluses.
  • Love the feel of analog notetaking, but live a digital lifestyle? Try a Rocketbook, which is basically a cross between analog and digital.


Yoga Stylus Pen and Phone Stand

Available in 8 great colors, this multifunction pen features a rubberized barrel and stylus. It can also bend to become a handy phone stand. 


Rocketbook Everlast Executive

The Rocketbook Everlast syncs with the cloud and easily turns analog notes into digital. You'll never buy another notebook, or run out of pages again. 

Reduce, Recyle, and Reuse.

With record-setting temperatures in 2019, we're all looking for little ways we can do our part to protect the planet. Eco-friendly products were popular last year and should continue to be popular in 2020. What are my favorite "green" products?

  • How about a reusable drinking straw that comes with a convenient clip so it can be easily taken on the go?
  • YETI tumblers are a great way to reduce our reliance on bottled water, plus they keep your drinks hot or cold all day long.
  • Tote bags should continue to be popular and one of my favorites uses a drawstring to fold into a small pouch, making it easy to transport and store.


Telescoping Reusable Straw

With companies ditching plastic straws everywhere, 2020 is the time to provide customers and clients with their own branded reusable straw. 


YETI Rambler™ 20oz Tumber

YETI products are flying off my shelves these days and if you're looking for a great eco-friendly giveaway, this YETI tumbler is excellent. 


Foldaway Tote Bag

The drawstring on this tote bag is my favorite feature because it makes it easy to store and take this reusable bag anywhere you go. 

Looking good!

No matter the year, when you look good you feel good. Promotional apparel is always a best seller, but which items are trending upwards in 2020?

  • Colorful socks are very popular right now and I expect these athletic crew socks to be a best seller in 2020.
  • Fleece is another hot product and the 1/4-zip pullover below looks and feels so good, your recipients won't want to take it off.


Adult Athletic Crew Socks

These adult crew socks feature arch support, anti-microbial treatment, and moisture-wicking fabric. Simply personalize to match your brand. 


Quarter-Zip Fleece Pullover

Available in Navy, Slate, and Black, this Port Authority fleece pullover is warm and sophisticated. Looks great with an embroidered logo too!  

Keeping it clean.

Do you know that over 81% of the Americans own a smartphone and more than 52% own a tablet? We love our smart devices and we use them a lot - often them leaving them covered in grease, grime, and fingerprints. Keeping our screens clean is a habit I think we can all get behind.

  • What is the most popular microfiber cloth I carry? Look no further.
  • Need a little more cleaning power? The all-in-one cleaning kit is extremely popular with my clients and includes a cleaning spray for really dirty screens.


Microfiber Cleaning Cloth w/ Case

This 6"x6" microfiber cloth comes in 7 different colors and is an affordable and functional promotional item. 


All-in-One Cleaning Kit

Inside this imprinted tube, you'll find a microfiber cloth and cleaning solution - perfect for the dirtiest devices. Available in 4 translucent colors. 

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