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How to get more likes for company’s Facebook Page

By Rachel Leone | Sep 18, 2017

It’s important to have an engaged community to achieve success on Facebook. You can’t simple create a page and hope you’ll get traction you need to be proactive. Make sure you attract the right audience, it not about the quantity of Facebook likes, it about the quality. Your audience should be aligned to your business…

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Get Down to Earth with Environmentally Conscious Promotions

By Rachel Leone | Sep 9, 2017

If you are looking for an eco friendly promotional product we work with several manufacturers that have a strict code of conduct and are dedicated to sustainability and supply environmentally responsible merchandise.

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How to Dress for Trade Show Success

By Rachel Leone | Jul 7, 2016

Understanding the nuances of dress code to create your own style can upscale your image as well as book of business. And, dressing for success at a trade show is no different.

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Master the Art to Finding the Right Referrals

By Rachel Leone | Jun 28, 2016

Referrals are an important part of any successful business and shouldn’t be overlooked. Referrals don’t just happen, though that would be wonderful. You need to be creative, persistent and implement a strategy to generate them. Are you providing exceptional customer service, going above and beyond and leaving your clients impressed? If so it’s time to…

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10 Body Language Secrets Every Trade Show Rep Needs to Know

By Rachel Leone | Jun 21, 2016

It only takes seconds to make a first impression and we all know that a bad impression can last a lifetime. But did you know that words aren’t the only form of messaging that can turn off prospects and customers? Body language is a communication tool that’s often neglected and especially important at trade shows,…

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Why order promotional products from an expert (not online)?

By Rachel Leone | Jun 14, 2016

In the age of Amazon and online ordering, most people are quick to Google the best deal on promotional products, then shop for the best price. That’s all well and good, but make sure you read the fine print because you’re not always getting what you bargained for. Last week, I had a client who…

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7 Tchotchkes Every Brand Must Have

By Rachel Leone | Jun 7, 2016

What’s a tchotchke? Marketers have been buying them for years. Basically, they’re items or small ‘baubles’ that are given away. Promotional company’s like mine, have expanded the term to be marketing giveaways that not only keep brands top of mind, but are useful and have staying power. In today’s cluttered environment there are so many…

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Don’t Make These 9 Mistakes Ordering Promotional Products

By Rachel Leone | May 26, 2016

If you’re in the market to buy promotional products to increase your company’s brand awareness at a trade show, event or conference, it’s important to know the most common mistakes people make – so you can avoid them like the plague. Over the last 20 years, I’ve seen the simplest jobs go wrong because of…

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What’s Hot What’s Not This Summer?

By Rachel Leone | May 19, 2016

Summer is just around the corner and it is time to start thinking about what you’ll need to promote your brand as the warm weather approaches. What makes a great summer premium? Here are a few of my favorites: The Sunscreen Pouch How about a perfectly sized portion of sunscreen, just right for outdoor events…

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